2015-2020 Live Well LV: A Morning of Beauty & Balance Events
Live Well LV brings Lehigh Valley Style readers out on a Sunday morning to enjoy beauty pampering services from local businesses, boutique fitness classes and healthy living informational sessions and workshops. Guests also enjoy snack treats courtesy of the on-site catering and event partners, hands-on demos & wellness workshops, fitness classes and take-home swag.
Budget: 2015: $1k | 2020: $2k
Attendance: 2015: 60 | 2020: 200
Notable sponsors & activations:
Mane 'N Tail: hair extension & coloring station
Taylor Made Polish: Make your own polish classes
St. Luke's University Health Network: healthy living classes and demos
Whole Foods: take-home swag
In addition to the event itself, I'm responsible for working with the graphic design team to create email marketing blasts, blog content, print advertising, and social media posts.